27local
Growth Pack
Full local OS, up to 3 businesses
$49/mo or $490/yr
Website, reviews, Maps grid, Google profile, and AI visibility in one login. No extra seats, no per-location add-on.
Compare
27local vs BirdEye
BirdEye is built to collect and reply to reviews at scale, then add messaging and listings. 27local includes the review inbox, then the rest of local growth, at a price a single shop can keep.
What 27local offers that BirdEye does not
Reviews plus the rank work
BirdEye is a reputation suite. 27local puts the inbox next to the Maps grid, keywords, and Google posts so reviews are not a silo.
A website in the same login
Reputation software assumes the site exists. Growth Pack can generate and publish one, then hang live badges on it.
A number that does not need a demo
BirdEye is typically sold in the hundreds per month. Growth Pack is $49 a month, or $490 a year, for up to three businesses.
AI visibility, not only star count
Assistants now quote your reviews. 27local tracks what they say, and whether the facts are still true.
27local vs BirdEye: feature by feature
BirdEye wins on multi-location reputation ops and messaging. 27local wins when reviews are one job inside a local growth OS.
| Feature | 27local | BirdEye |
|---|---|---|
| Local website and blog | Generate and publish a local site, blog, and domain | Not included |
| Google Business Profile workspace | Audit, attributes, services, hours, and posts | Listings and GBP tools on higher plans |
| Review inbox and drafts | Inbox, on-brand drafts, and optional automation | Full reputation suite, a BirdEye strength |
| Local rank grid | Neighbourhood-by-neighbourhood rank grid | Not included |
| Keywords and technical SEO | Keywords, technical health, competitors, opportunities | Not included |
| AI visibility | Track what ChatGPT and other assistants say about you | Not included |
| Citations and listings | Citation gaps and a path to fix them | Listings on bundled plans |
| Trust badges | Live rank and review badges for the site | Review widgets, not live rank badges |
| Content studio | Content studio for the site and Google posts | Not included |
| Price for a typical local shop | $49/mo or $490/yr, up to 3 businesses | Custom, often hundreds per month |
Why local businesses pick 27local over BirdEye
You should not pay enterprise reputation prices for one inbox.
BirdEye is a fit for groups that staff a reputation team. A salon needs drafts, a grid, and a site.
Stars without Maps still lose the pack.
4.8 from 62 reviews is a start. The neighbourhood grid and the Google profile decide who shows up first.
Badges that match the live score.
27local unlocks Trusted and Favorite from Google rating and volume, then embeds them. No vanity widget that stays up after the rating drops.
27local vs BirdEye: what you actually pay
BirdEye quotes. 27local publishes. If you only need a review inbox at franchise scale, talk to them. If you need the rest of local growth, start here.
BirdEye
BirdEye
Reputation suite, quoted
Often hundreds / month
Custom, by location count
That quote is reviews and messaging. A website, Maps grid, and keyword work are still other products.
Frequently asked questions
Is 27local a BirdEye alternative?
For a local shop that wants reviews plus Maps, site, and Google posts, yes. For a multi-location messaging and reputation program, BirdEye is still the specialist.
Does 27local automate review replies?
Yes. Drafts in your voice, optional automation, nothing public until you choose the path.
How does pricing compare?
Growth Pack is $49 a month or $490 a year for up to three businesses. BirdEye is commonly sold as a custom monthly package, often in the hundreds.
